Troop 1341 from Potosi, Missouri is the top cookie seller for Girl Scouts of Eastern Missouri this year, selling more than 11,000 packages worth more than $45,000.
Girl Scout Cadettes Brooke and Cheyenne Murdick and Haley Pickett said they feel completely awesome and excited about their achievement. They added that the best-selling cookies in their area are Thin Mints.
“Selling cookies made us leaders by having confidence in ourselves,” said Brooke. Haley added that the most important thing selling cookies has taught them is responsibility.
The middle school girls revealed their selling strategy. “We tell our customers about the new cookie that is available, if there is one,” said Brooke. “We tell them we have tried the new cookies and that they should buy some because they will like them, too. It usually works. Then they buy the varieties they really like to go with the new one.”
The girls said they get boxes of the new cookie to sample before they ever sell them to customers.
“This is such an achievement for this troop, to take the five skills girls learn by selling Girl Scout Cookies and use them so successfully,” said CEO Bonnie Barczykowski. “I am so impressed with these girls and their leader that I cannot wait to see if they break their own record in 2015.”
The five skills – goal setting, decision making, money management, people skills and business ethics – will help the girls for the rest of their lives.
“I have watched the older girls take on the responsibility of making change at the cookie booth,” Troop Leader Tina Pickett said of her multi-age troop that has 50 girls. “I have watched and heard them tell the younger girls to say, “Thank you for buying cookies.’”
She said when the booth had no customers, the older girls taught the younger ones ways to keep busy, like restocking the tables.
Tina said she gives the girls ideas of where the troop can go and what they can achieve if they sell a lot and she encourages them to do it. She sets a troop goal and asks the girls to meet it. She said her girls love going places and the Girl Scout Cookie proceeds make those trips a reality.
“We went to Build-a-Bear in St. Louis, to a YMCA and we will get to do lots of different activities.” Haley added.
The girls aren’t settling for 11,000 boxes. They plan to beat their record next year. “Yes! We will sell more cookies next year by asking more people and setting our goals higher,” they said.
The Girl Scout Cookie Program is the largest girl-led enterprise in the country. We hear from many successful women leaders that their first entrepreneurial experience was selling Girl Scout Cookies.